Wednesday, Sep 12th 2018
07:30 AM - 09:30 AM (PST)
Marsh & McLennan Agency (formerly Barney & Barney)
9171 Towne Centre Drive #150
San Diego, CA
How would you market a product that is illegal in 84% of the country? Medical marijuana use is currently legal in 29 states, with eight of them allowing its use recreationally, including California. In 2018 California became the single largest legal market in the world for weed, with predicted sales to exceed $5 billion in the first year alone. While the basic retail principles may be the same, the products and industry dynamics are anything but ordinary. During this lively panel, we will discuss the many challenges, opportunities, pitfalls, and risks of building a business around the pot industry.
Kendra Losee, Founder/CMO, Mota Marketing
Christian Valdez, CEO, Traffic Roots
Ken Schmitt, CEO & Founder, TurningPoint Executive Search and SMLA (Moderator)
This event accepts refunds until 1 day(s) before the event.